Here is a tutorial about Outlook pre-set signatures:
"Signatures can be created in different formats and it can contain various elements. A basic signature will have just the sender’s name. Along with the name you can include acknowledgments like "Thank you", "Yours Lovingly", etc. Official or business signatures will have company name, contact number, company address, website URL, etc. Company logo or any other relevant graphic can also be used. Any text in the signature can be hyperlinked. Sometimes electronic business card or scanned signature is also used. The text of the signature can be formatted to make it more attractive. Occasionally signature will also contain disclaimer blocks like stating, "If you are not the intended recipient of the e-mail then you should delete the e-mail".